Difference between revisions of "Twitter Guidelines"

From edegan.com
Jump to navigation Jump to search
Line 8: Line 8:
  
 
Tweets are 140 characters max!
 
Tweets are 140 characters max!
 +
 +
If you start a tweet with a @mention, add a period in front of @ to make sure your tweet is public.
 +
#Ex. ".@BakerInstitute is ranked #4 in university-based think tanks!"
  
 
=Guidelines for Articles=
 
=Guidelines for Articles=

Revision as of 15:15, 25 October 2016

Don't simply re-tweet an article; put your own spin on it.

Connect the article to what McNair has worked on.

Not providing commentary can lead to confusion.

Use @handles and #hashtags!

Tweets are 140 characters max!

If you start a tweet with a @mention, add a period in front of @ to make sure your tweet is public.

  1. Ex. ".@BakerInstitute is ranked #4 in university-based think tanks!"

Guidelines for Articles

  • Submit links to articles the #twitter channel on Slack (ask if you haven't been added). Try to send a couple a week.
  • Make sure the articles are related to entrepreneurship and innovation in some way. If not, make sure the content is #relatable to something McNair is working on or something our research proves/disproves.
  • Trustworthy sources, although reputable blogs are OK

Guidelines for Text with Tweet

  • Start with one tweet/article per day, but build stock to do 2x a day
  • Aim to post on weekends too
  • Shorten all links in tweet
  • A short, succint description of the article/key fact of the article is what we want -- but keep it interesting so that they want to click on it
  • Tag anyone related to article -- author/subject/otherwise
  • Talk about the work of Baker Institute fellows (eg Russell Green) and tag them in tweets