Changes

*Don't simply re-tweet an article; put your own spin on it.

*Tweets are 140 characters max!

*Submit links to articles via #twitter channel on Slack (ask if you haven't been added). Try to send a couple a week.

*Trustworthy sources, although reputable blogs are OK.

*If an article doesn't have a tweet, write one for it.

**Once you write up a tweet for an article, react to the slack message with ":white_check_mark:"

*@handles and #hashtags generate traction, followers, and our twitter influence. However, overusing them may be annoying. Use them strategically.

**Ex.".@BakerInstitute is ranked #4 in university-based think tanks!"

*Start with one tweet/article per day, but build stock to do 2x a day

*Aim to post on weekends too

*Shorten all links in tweet

*A short, succinct description of the article/key fact of the article is what we want -- but keep it interesting so that they want to click on it

*Talk about the work of Baker Institute fellows (e.g. Russell Green) and tag them in tweets